Your Listing Isn’t Boring — But It’s Not Booked Either

How Storytelling Can Rescue Your Short-Term Rental from the Scroll Hole

Let’s cut to it:
If your listing sounds like a real estate flyer, you're not getting booked—you’re getting skipped.

"2BR · beachfront · free Wi-Fi"

It’s not wrong. It’s just... forgettable.

AI can help hosts write listings that actually get booked—by transforming those forgettable lines into emotionally charged, guest-focused stories.

Here’s how, using the 4 emotional levers Smart Pineapple swears by:

✅ 1. Sell the Experience (Not the Specs)

Problem: You’re describing the space, not the feeling.
How AI helps: Prompt it to rewrite a bland feature with vivid, sensory language.

Try this prompt:

“Rewrite: ‘Quiet 1BR with mountain view’ into a sensory, romantic description for a couple.”

Result:

“Sneak away to your own private perch in the pines—where coffee tastes better on the balcony and the only sounds are birds and your shared playlist.”

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🧹 2. Remove the Stress

Problem: You’re missing out on a huge win—relief.
How AI helps: Frame your smooth check-in, fast Wi-Fi, and great parking as stress-free benefits, not just logistics.

Try this prompt:

“Turn: ‘Self check-in, free parking’ into a relaxed, welcoming guest benefit.”

Result:

“No fumbling for keys or circling the block—just pull in, punch your code, and let vacation mode begin.”

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⚠️ 3. Create Gentle Urgency

Problem: You’re not nudging them to book now.
How AI helps: Ask for copy that adds urgency without sounding like a used car ad.

Try this prompt:

“Add friendly urgency to a fall cabin listing for couples.”

Result:

“These cozy weekends book up fast—especially once the leaves start turning. Grab yours before it’s pumpkin spice panic season.”

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💔 4. Show What They’ll Miss

Problem: You’re not showing the cost of not booking.
How AI helps: Request a one-liner that tugs the heart a little.

Try this prompt:

“Write a gentle FOMO line for a family missing out on a weekend getaway.”

Result:

“You could’ve been making s’mores with the kids while the stars came out… but someone else booked it first.”

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🎯 BONUS — Make It Guest-Specific

Want to speak directly to digital nomads, dog parents, or anniversary couples? AI can tailor your copy to that persona.

Try this prompt:

“Write a listing intro for a pet-friendly home, ideal for dog lovers who hike.”

Result:

“Bring your four-legged bestie and explore trails just minutes from the door—then curl up by the fireplace while they nap at your feet.”

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🧃 Final Sip:

AI isn’t here to replace your personality, it’s here to amplify it.
It helps you:

• Write with emotion, not just info

• Avoid sounding like every other listing

• Get guests to picture themselves in your space

If your copy’s clear but not craving-worthy, try a few prompts. Or say “SOS, Pineapple” and I’ll guide you step-by-step.